Media kit
Logo with slogan
The Bookaway Group logotype has been created to stand for the company’s brand values. The image above the logo symbolizes togetherness as well as the synergy and growth between all the companies in the group.
The logo can come in many forms, but the primary use is with the blue or white backgrounds. In rare cases, the black and white variation can also be used.
Horizontal logo
There is another version of the logo that can be used that doesn’t contain the slogan. It’s shorter and the icon is positioned on the left of the logotype. This version is useful for positioning in tighter locations.
Colors
Bookaway Group has two primary colors that contribute to the brand identity: Blue and orange, with a variety of different shades for each of them.
#196ADA
Primary blue
#0F5EC9
Denim
#D5E4F8
Tropical Blue
#FFAA00
Primary orange
#FFEDCA
Sandy Beach
#FFE0B6
Frangipani
#D5E4F8
Tropical Blue
#FFAA00
Primary orange
#FFEDCA
Sandy Beach
#FFE0B6
Frangipani
